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Tuesday, September 10, 2013

How Many Times Can A Tale Be Told?

What possesses a publisher to produce a new version of a classic? The long answer is that costs are low - no big author advances are needed - and there is always a chance that a new version will become a hit in colleges, providing an annuity revenue stream.

http://www.booktrade.info/index.php/showarticle/49421

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